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The best day of the year for small businesses is nearly here. What am I talking about? Small Business Saturday, of course! You’ll hear me talking about this day a lot. Why? Here’s the thing… I firmly believe that it’s a great launchpad for a brilliant December for all small business owners. So much goodwill […]
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Small Business Saturday is a big day for small business. What’s all the fuss about? Well, it’s a celebration of all things small business. What’s more, there’s a whole team behind the big day that’s working hard to make it count for small businesses all over the UK. Did you know that in 2020, customer […]
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Many business-to-business (B2Bs) think that they can’t take part in Small Business Saturday. They think it’s a day for retail businesses. They are wrong! Small Business Saturday is for all small businesses. You just need to work out what you’re going to do. I’ve been involved in Small Business Saturday, as a small business owner, […]
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With Small Business Saturday just around the corner, the team approached me to ask for my tips to make sure you have a fabulous day. Even though you may not think so, there is still time for you to get involved, enjoy the day and pick up a little extra business along the way. I’ve […]
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Small Business Saturday may have come and gone, but it’s not quite over for you. If you’ve moved on, STOP! You still need to work out how well your offer did. Many small business owners I know often miss this step. Whether you achieved your goal or missed it, this last step is vital to […]
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Small business has been part of my life from childhood. My family moved to the UK in 1972 from Uganda. At the age of 3, everything I knew changed, as we were told to leave our home within a matter of weeks. On arriving in the UK, my dad decided he wanted to live in […]
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You planned your offer, you promoted it, and when Small Business Saturday is over, you’re probably going to be thinking “what now?” Well, your work on your offer isn’t over just yet; there’s a bit more to be done! Now’s the time to consolidate all your hard work and make sure all those new customers you […]
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Getting ready for Small Business Saturday needs a bit of planning. You want everything to run smoothly on the day, and enjoy it. So, you need to spend some time thinking about how to maximise having all those people come into your shop or on to your website. From practicalities to things to make sure […]
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When you decide to create a Small Business Saturday offer, or any other type of offer, for your business, a really important part is to work out how to promote it. Let’s face it, if you don’t tell people about your fantastic offer, how will they take it up? So, spending some time upfront on […]
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So, you’ve decided you need an offer for Small Business Saturday. I’m so glad you’re going to get involved this year. Figuring out what would make a good offer can be a bit mind-boggling, especially as you’re already busy. Well, you don’t have to worry about a thing. I’m going to take the pressure off […]
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Yep, I can hear it up and down the country. Lots of businesses, who sell to other businesses (B2Bs) bemoaning the fact that Small Business Saturday just isn’t for them. After all, you’re not an exciting 70s and 80s soul, funk and disco night for the over 40s, like Haven’t Stopped Dancing Yet. Or a […]
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If you run your business online, you may be thinking that you can’t take part in Small Business Saturday. Well, you can, and I’m going to tell you five things you need to do to get ready for the big day. Small Business Saturday is on the first Saturday of December, every year. Right, now […]
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You’re a small business owner, or you know someone who is. You want your/your friend’s/your sister’s/your husband’s business to thrive, don’t you? Of course, you do, and that’s the reason why you need to know about Small Business Saturday. If you know me, you’ll know I’m a really big fan of small businesses. I do […]
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I started Marketing by Minal at the end of March 2016. Whilst there were many things I was uncertain about, one thing was clear in my mind. When the applications for the Small Biz 100 opened, I would be applying. What is the Small Biz 100? I’m glad you asked that! It’s 100 small businesses […]
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