Honest, practical talks about email marketing for small businesses

I’ve spoken for Enterprise Nation, Amazon, Lloyds Bank, BT, Vodafone, Constant Contact, Digital Boost, Small Business Saturday, and Small Business Britain. The audience is almost always the same: small business owners who know email marketing matters but aren’t quite doing it.

My talks are practical, jargon-free, and designed to leave people feeling like they can actually do this — not overwhelmed by everything they haven’t done yet.

The Guilt List: why small businesses stop emailing their list and what to do about it

Available: in person and online · 30 to 60 minutes · Q&A available

Most small business owners have an email list. Most of them feel guilty about not using it. This talk gets to the heart of why that happens. And it’s almost never about laziness or lack of ideas.

It’s about not having a simple enough process to follow. In this talk, I break down why email marketing feels harder than it should for small service businesses, what gets in the way, and what a realistic, sustainable approach actually looks like.

Key points:

Your audience will leave with practical ideas they can use straight away, not a to-do list that adds to their overwhelm.
The tone is warm, honest, and relatable — no jargon, no lectures, no complicated systems.
Works well for business networks, membership organisations, chambers, and B2B events whose audiences include established small service businesses.

Formats

Keynote or main session

30 to 60 minutes, with or without Q&A

Workshop

Hands-on session where attendees leave with something done, not just planned

Panel

Happy to join panels on email marketing, small business marketing, or visibility

Online or in person

Based in West London, available nationally for the right event

Where you can see me next

Raise Your Visibility Online Live

The conference for small business owners, consultants and marketers who want to grow their audience and sales.

Customer Testimonials

“Her expertise and experience as a speaker on this topic, but also as a small business owner herself, made her the perfect presenter. I would highly recommend her to any organisation interested in running a session on this topic.”

Joanne Sadie Work Avenue

“The session was brilliant, and we all came away with a list of actionable points. They’ve all come away with a new faith in the strength of their emails and a little less fear in marketing themselves.”

Jess Sands Milspo

Interested in having me speak?

If you’re organising an event for small service business owners and you think your audience would benefit from an honest conversation about email marketing, I’d love to hear about it.