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email me minal@marketingbyminal.com

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Events

Marketing by Minal Events

Looking for small business events full of marketing tips to help you find your inner marketer? You’ve come to the right place.

Here, you will find a mix of events: my own, those where I am speaking and events from other experts I think are worth attending.

And they aren’t limited to marketing. I’ll add events I think will help you run your business. Bookmark this page to always stay up to date!

Whilst you’re here, don’t forget to visit my blog and my email marketing resource page. There’s a lot of useful information there to help you master your marketing.

If you’ve been procrastinating about starting your own newsletter, this one is a must-watch. I dive into why it’s crucial, how to start, and common pitfalls to dodge.

From myths debunked to real-life case studies, this episode’s got the lot. Perfect for anyone looking to up their marketing game without breaking the bank.

Catch up

Struggling to figure out why your emails are more ‘miss’ than ‘hit’? It might be time to rethink how you put them together.

In this episode of The Marketing Mix, I’m going to share 5 ways you can easily add interactivity to your emails that make your readers sit up and take notice. I see lots of emails from various businesses daily, and I always spot little things that could turn it all around.

Let’s shake up your strategy together. Tune in for uncomplicated tips and actionable advice that’ll revamp your email approach. Ready to send emails that get real love? Make sure you set that reminder!

Set a reminder

A one-hour webinar on how you can create an actionable one-page roadmap for your business.

Nicole will take you through ‘The 3F’s’:

  • Foundation: Gain a clear understanding of the essential components of a business plan. Learn how to articulate your business idea, value proposition, market opportunity, and operational plan effectively.
  • Focus: Strategic Focus Learn how to identify and prioritise the most critical aspects of their business strategy. Be better equipped to communicate the core essence of your business.
  • Feasibility: Leave with actionable insights and practical strategies for developing a compelling business plan.

Save your place

Learn must-have features, WIX platform basics and strategies for maximising sales.

Register now and transform your website into a powerful sales tool!

Aggie Dymarska builds companies and individuals build profitable websites. As a Google-certified UX designer and web designer with over 10 years of experience, she has a range of skills to tackle these challenges.

Key takeaways from this session

  • Discover the must-have and nice-to-have features that make your website stand out from the competition
  • A comprehensive WIX platform walkthrough: Learn the basics of building a compelling one-page website from scratch
  • If a website is not enough, what else matters? Explore additional strategies to enhance your online presence and boost sales

Save your place

Are you so busy keeping the business afloat that you don’t have time to change it? Alternatively, is the business growing so fast that you lose control? Or are you looking for an exit, but the business is not ready?

In this Lunch and Learn, Amos Beer will show how to create a structured process that will help you shift from survival to thrive mode. Whether it is poor cash flow, omnipresent delivery issues, low business valuation for exit, or any number of issues that hold you back – there is a tried and tested solution.

Key takeaways from this session:

  • Discover why you need a growth plan
  • Find out how to create one
  • Learn how to make sure it happens

Save your place

Tom Hewitson and Barry T Whyte, founders of the UK’s leading AI training provider for professionals, General Purpose, will be joining Enterprise Nation for this Q&A webinar.

Key takeaways from this session:

  • Discover one key thing everyone can do immediately to boost their productivity using AI
  • Learn what prompting is and how you can use it in your business
  • Uncover what AI top tips and tools there are that can be incorporated into your business

Save your place

Ever feel like your words just aren’t landing the way you want? Struggling to get your message to stick? On the next episode of The Marketing Mix, my guest is Sue Moore who is a creative whizz when it comes to copywriting.

Sue loves talking about copy psychology to make your messaging compelling and effective. This session is perfect for small business owners who want to turn bland copy into can’t-miss conversations.

We’re getting into the nitty-gritty of what makes copy work and how you can start seeing a real difference in your marketing efforts. Pop in live to ask Sue your burning questions and get advice that’s straightforward, practical, and ready to implement.

Set a reminder now—this is one chat that could change the way you talk about your business forever!

Learn how to master email marketing with Minal Patel, who specialises in helping small businesses conquer their email marketing fears.

In this 45-minute session, she’ll answer your questions about email marketing, share tips and tricks to help you get great results and show you how to create an email in Constant Contact, a leading small business email marketing provider.

Minal is a certified Constant Contact partner, having successfully passed the certification exam testing her knowledge of the platform. She has worked in marketing for over 20 years and started Marketing by Minal in March 2016 to help small businesses and start-ups. She has held marketing roles for UK-based and international companies alike.

Key takeaways from this session:

  • Discover the seven essential elements of good email design
  • Learn how to create an email in 15 minutes or less
  • Understand how to optimise your emails for the best results

Save your place

Google Digital Garage workshops are designed to help you grow your business online and find new customers through AI.

All you need to bring is a notepad and a pen. You will have an hour’s break to pause for lunch and to network with other small business owners.

Agenda

10.00 am: Welcome to the event

10:30 am: Boost your productivity with AI
This session will introduce you to cutting-edge AI tools that are already available from Google and others to show some of the smartest ways digital-age workers and small businesses can use them to save time at work and on tasks.

11:30 am: Marketing strategy and AI
Learn about new AI-powered marketing tools for success and how to supercharge your digital marketing strategy.

12:30 pm: Break for lunch and networking

1:15 pm: Problem solve like a consultant
This session will help you learn about some of the most effective techniques to problem solve and the importance of effectively evaluating and measuring the success of your efforts.

2:00 pm: Get your business visible on Google
Explore Google Search and how to amplify your business’s online impact in this session. Learn how to create compelling online listings on Google Maps to help customers easily find and engage with your business.

Save your place

As the summer season approaches, it’s the perfect time to plan ahead and refresh your social media strategies to get the most out of the summer season.

In this 1-hour webinar you’ll learn:

  • How to utilise key social media trends this summer and beyond into Q4
  • The importance of Influencer Marketing and how to leverage this for your business to boost engagement
  • How to use each main social media network to encourage business growth
  • Expert tips to get the most out of each platform

Save your place

“I’ve just attended Marketing by Minal’s ‘Mastering email marketing workshop’. It provided a practical introduction to building and implementing your email marketing strategy. It combined knowledge input, demonstrations and the chance to start to build your own approach using worksheets. I’d highly recommend Minal’s workshop to anyone starting their email marketing journey.”

Andrew Deighton

“Your webinar exceeded my expectations. Your approach to helping small businesses and the fact you didn’t speak in jargon was really refreshing. It was all really useful information to me because I understood what you were saying, and you provided information that I can actually go away and use. Thank you.”

Lianne Joesbury

“You are relatable because you’re a small business yourself, and although you’re an expert in marketing, you aren’t afraid to show you’re always learning too.”

Helen Connolly