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Marketing by Minal Events

Looking for small business events full of marketing tips to help you find your inner marketer? You’ve come to the right place.

Here, you will find a mix of events: my own, those where I am speaking and events from other experts I think are worth attending.

And they aren’t limited to marketing. I’ll add events I think will help you run your business. Bookmark this page to always stay up to date!

Whilst you’re here, don’t forget to visit my blog and my email marketing resource page. There’s a lot of useful information there to help you master your marketing.

Did you miss the last Marketing Mix of the year? Don’t worry! You can catch up on all the email marketing tips I shared.

There was a slightly different vibe for this edition. My friend, Filomena Rodriguez interviewed me! As a small business owner herself, she had questions that you probably want to know the answers to. Catch up on what she asked.

Watch the replay

Tick-tock, the Christmas clock is ticking and there’s no time to waste!

In this Lunch and Learn, Fab Giovanetti will help you supercharge your holiday marketing game. She will share real, actionable marketing strategies that you can implement in the days leading up to Christmas.

You will find how to launch a high-impact social media campaign in no time, perfect for those scrolling through their feeds with a cup of hot cocoa. Join us to learn how to use the holiday season to create lasting customer relationships that will benefit your business long after the holiday decorations are put away. Don’t miss out on this festive boost to end your year on a high!

Key takeaways from this session:

  • Discover simple yet effective last-minute marketing tactics to make your brand the holiday season’s top choice
  • Uncover the strategies behind launching a high-impact social media campaign in a flash
  • Find out how to use the holiday season to build strong customer relationships

Save your place

Ever wondered how some businesses achieve remarkable growth while others struggle? It’s not by chance; it’s through the strategic use of budgeting.

In this Lunch and Learn, Krystle McGilvery will dive into different strategies, tips and tactics used by industry leaders to craft and manage budgets that drive financial success. She will explain how to effectively put your budget into action, conduct regular reviews, foster financial accountability and use the budget as a dynamic decision-making tool.

Join us to witness the positive impact strategic budgeting can have on your financial success.

Key takeaways from this session:

  • Discover a clear roadmap for financial success
  • Find out the key techniques of budget management
  • Learn how to put your budget into action

Save your place

The Enterprise Nation member Christmas party is the perfect way to wrap up the year with fellow entrepreneurs and business owners. Get ready for an evening filled with networking, fun activities and holiday cheer, all from the comfort of your own home.

We’ll kick off the party with a warm welcome and introductions. Connect with like-minded small business owners, exchange ideas and forge new partnerships.

We have exciting surprises planned throughout the event to keep the holiday spirit alive!

Whether you’re a seasoned entrepreneur or just starting out, this is an event you won’t want to miss. Join us online and make this Christmas one to remember.

RSVP now to secure your spot and let’s celebrate together!

Save your place

A qualified mindset coach and certified hypnotherapist, Elyssa Desai is on a mission to help individuals understand and reprogramme their minds. She has a huge interest in the unconscious mind and helps individuals to harness its power.

Elyssa shares her expertise through personal and corporate coaching, workshops and event speaking. Her podcast, What Am I Doing With My Life? With Elyssa Desai, normalises not having it all figured out, motivates listeners and provides actionable tips.

Key takeaways from this session:

  • How to know when is the right time to take annual leave
  • How to set yourself up for success
  • How to actually switch off

Save your place

Ever feel nervous about making those cold calls?

In this Lunch and Learn, Leisa Pickles will break down the art of effective telephone interactions. She will share her tricks to confidently deliver your key messages, making sure they hit the right note every time. You will find out the secrets to keeping the conversation flowing and the energy up.

Leisa is the chief go-getter at Find me the Leads. She helps food and drink brands get their products into more places and in front of more people. She focuses specifically on new points of distribution within the speciality retail and out-of-home sector.

Leisa has an extensive background in sales within the food and drink industry and has spent 15 years working for Mars, driving in-store execution within grocery, specifically Asda, Morrisons and the Coop.

Key takeaways from this session:

  • Discover how to set yourself up for success
  • Find out how to land your key messages with confidence
  • Learn how to keep the momentum going

Save your place

Ready to elevate your business with the magic of storytelling?

In this Lunch and Learn, Sophie Turton will spill the tea on storytelling strategies that forge deep connections and supercharge your small business. She will share simple tips to tell your business story in a real and honest way, as well as explain how to use feelings in your stories to make people remember your business. You will learn how to share your story in different ways to get more customers.

Key takeaways from this session:

  • Learn practical tips on uncovering and expressing your brand’s unique story
  • Understand the power of emotion in storytelling
  • Make your story work for you across various channels

Save your place

Public relations is an essential tool to help promote yourself and your business. By communicating and fostering relationships with the public and other stakeholders, organisations can shape their reputation, build trust and achieve their goals.

In this Lunch and Learn, Ceri-Jane Hackling will define public relations and explore its various tactics and benefits. She will also discuss how your company can implement a public relations programme to communicate effectively with your target audience and raise your profile.

Key takeaways from this session:

  • Discover how to identify your perfect client
  • Find the right platforms to reach them
  • Learn how to implement tactics and techniques to generate positive press coverage

Save your place

The biggest start-up show of the new year

Whether you’re an aspiring or existing entrepreneur, the StartUp Show is an absolute must. It’s your chance to discover everything you need to know about starting a business and to connect with advisers and business experts who’ll help take your enterprise to the next level.

Join StartUp Show for its 10th anniversary at King’s College London on Saturday 27 January and make 2024 your year!

Save your place

Join Hillingdon residents fortnightly on a Thursday from 8 pm for an hour of chat and updates. We’ll be live on Twitter for the borough’s only Twitter Chat. How do you join?

  • Ensure you have a Twitter account.
  • Every other Thursday between 8 and 9 pm be on Twitter.
  • Search for #HillingdonHour to see conversations happening.
  • Add #HillingdonHour to your Tweets so they can be seen.
  • Tag @HillingdonHour for retweets.

“I’ve just attended Marketing by Minal’s ‘Mastering email marketing workshop’. It provided a practical introduction to building and implementing your email marketing strategy. It combined knowledge input, demonstrations and the chance to start to build your own approach using worksheets. I’d highly recommend Minal’s workshop to anyone starting their email marketing journey.”

Andrew Deighton