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Getting to grips with GA4

Getting to grips with GA4

Unless you’ve been hiding under a rock, you’ll know that GA4 (Google Analytics 4) is coming. In fact, the switchover will happen on 1 July. That means your account will be automatically switched to GA4. If that’s made you panic, worry not! I chatted with Amanda Webb of Spiderworking and she shared some invaluable tips […]

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PR expert, PR tips

Minal meets Ceri-Jane Hackling, Cerub PR

When it comes to PR, how do you feel? I know it’s something that small business owners would love to do, but they just don’t know how! That’s why I decided to talk to an expert. PR, done correctly, can help open all sorts of doors for small businesses. Ceri-Jane Hackling, founder of Cerub PR […]

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Ellie McBride Calibrated Concepts

Minal meets Ellie McBride, Calibrated Concepts

Every small business owner has her or his own specific challenges when launching and running a business. But what if you’ve moved to a new country and are trying to balance your life to work from two locations an ocean apart? That’s just what happened to Ellie McBride of Calibrated Concepts. Having newly moved to […]

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